Technical specifications
ROL Line
A lightweight and highly adaptable system designed for quick changes and visually-driven environments. ROL Line combines a clean, minimalistic design with smart functionality. Perfect for fashion, home décor, and other curated product displays.

Modular solutions built for modern retail
Flexible by Design
ROL Line adapts seamlessly to different store concepts thanks to its modular structure. With interchangeable uprights, shelves, and backpanels, it’s easy to build layouts that fit everything from compact service stations to more design-focused retail spaces.
Strong, Durable & Cost-Effective
The system combines steel construction, powder-coated finishes, and an efficient component design to deliver long-term durability while keeping costs down. It’s engineered to be reliable for light to medium retail loads without overbuilding.
Effortless Assembly & Adjustment
With its toolless, crossbar-free setup, ROL Line is made for quick installation and easy reconfiguration. Store teams and installers can adjust or rebuild sections with minimal effort, making it ideal for both new store rollouts and concept updates.
A Complete Ecosystem of Accessories
Shelves, hooks, risers, grids, signage, drawers, and multiple backpanel types make the system simple to tailor to any product category. ROL also offers additional solutions beyond the catalog, ensuring the system can evolve with changing retail needs.
ROL Line is a modular shelving system developed for light to medium retail applications. Built on almost 40 years of experience, it is designed for stores that need a practical, reliable and adaptable solution for everyday merchandising.
The system can be configured as wall-mounted shelving, freestanding units or gondolas, making it suitable for a wide range of smaller and medium-sized retail environments such as service stations, convenience stores, pharmacies, clothing stores, cinemas and consumer electronics retailers.
ROL Line is available in several standard heights, widths and depths, with a broad range of shelves, backpanels and fittings. This gives retailers the flexibility to adapt the system to different product categories, store layouts and visual concepts.
The construction is based on steel components with a slim profile, welded feet on L- and T-uprights, heavy-duty adjusters and powder-coated or electro-galvanized surfaces for durability and rust protection. Assembly and reconfiguration are kept simple through a toolless design with fewer components.
With its balance of flexibility, durability and cost efficiency, ROL Line is a proven shelving system for retailers looking for a clean, functional and easy-to-adapt solution.
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